---
title: "DW Editorial Lead"
tags: [projects]
excerpt: "Led online editorial team for DIGITALE WELT Magazin (2018-2023)."
teaser: "/images/projects/dw.png"
icon: "/images/projects/dw.png"

---

During my doctoral studies and research tenure at LMU Munich, I led the online editorial team for *DIGITALE WELT Magazin*. This role, supported by the [InnoMi project](/projects/innomi/), involved managing the publication's digital presence and strategic direction, aiming to effectively bridge scientific research and industry perspectives on digitalization trends.

<InfoBox title="Project Details">
  - **Role**: Head of Online Editorial Team
  - **Publication**: [DIGITALE WELT Magazin (DW)](https://digitaleweltmagazin.de)
  - **Affiliation**: [LMU Munich](/projects/innomi/)
  - **Duration**: 2018 - 2023
</InfoBox>

## Key Responsibilities & Achievements

*   **Digital Strategy & Content Management:** Oversaw all online content publication and social media channels, defining the editorial calendar and ensuring alignment with the magazine's goal of integrating academic and economic discourse.
*   **Process Optimization & Automation:** Developed and implemented streamlined workflows for content acquisition, editing, and publication. Introduced automation solutions that significantly reduced manual workload and improved efficiency.
*   **Portfolio Expansion:** Actively broadened the scope and variety of online content to better serve the target audience and reflect emerging digital trends.
*   **Website Relaunch Oversight:** Played a key role in managing a major website redesign project, focusing on user experience, modern aesthetics, and facilitating a transition towards a digital-first content strategy.

<div className="my-6 text-center">
  <Image src="/images/projects/dw_screenshot.png" alt="Screenshot of the DIGITALE WELT Magazin Website" width={550} height={310} />
  <figcaption className="text-sm text-muted-foreground mt-2">DIGITALE WELT Magazin Website Interface</figcaption>
</div>

Prior to leading the online team, I contributed to the print editions of the magazine, specifically managing the "Wissen" (Knowledge) section. These earlier contributions are archived and accessible [online](https://digitaleweltmagazin.de/alle-magazine/).

<div className="my-6 text-center">
  <Image src="/images/projects/dw_magazin.png" alt="Cover collage of printed DIGITALE WELT Magazin issues" width={550} height={412} />
  <figcaption className="text-sm text-muted-foreground mt-2">Examples of DIGITALE WELT Print Magazine Covers</figcaption>
</div>